Created from the merger of BB&T and SunTrust, Truist aims to make impact by leading with purpose and delivering a financial experience that balances personal touch and advanced technology. I've had the opportunity to work with Interbrand over the last several years to help launch and define the Truist brand across a number of motion projects. I've pitched and art directed video campaigns, edited promos for new initiatives, designed and animated videos for award entries, and oversaw the creation of a motion toolkit for all types of online video. I was also able to remotely plan and art direct a multi location photo shoot for Truist Wealth (with a very talented team) at the height of the global pandemic.

 

Created with Interbrand NY. Team including: Chris Campbell, Daniel Irizarry, Damini Agrawal, Stéphane Rodriguez, Will Shepard, and Jessica Tsukimura.